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You are about to start a hair care salon and have filled your store with attractive products to supplement your services.

Would you like to also do something a bit novel? Then throw in some wholesale DVDs that will give customers hints on cosmetic routines and care for their locks. You can find a DVD wholesaler internet site from which you can order pretty cheap in quantity. Then you can offer your customers extra products that other shops do not. Here's how to get started.

First, ensure you have found a respectable site that has excellent customer service standards. You don't want to get nailed with a bulk order of 1000s of DVDs and find all of them are faulty and then have no recourse! A good damage standard and a hot line are critical to creating a good business arrangement with a DVD wholesaler.

Second, since you are looking for a rather focused area of interest, be aware of some of the discs that you are looking for. For example, if you focus on DVDs on cosmetics, there are some wonderful teaching tapes out there. Review products like "How to Apply Your Make-Up" or narrowly tailored discs like "Anti-Aging MakeUp Techniques." The choices in hair styling discs are equally rich, e.g. "Simple Blow Drying." As you search Keep at it and don't give up and you will probably locate some suitable discs.

Third, be careful of your price points. If you order from a DVD wholesaler at very low per item cost, then ask enough more than that to ensure a solid income in excess of your expenses. But if you only been able to obtain DVDs at retail costs or at retail on Barnes & Noble.com, then you might have forked over a tad more. Don't let your expenses get ahead of what you can reliably charge customers. The idea of "loss leaders" is not a solid idea when it relates to small enterprises like yours.

So give some thought to the great PR when your patrons come in and you can send them away with something to keep. It is a winning marketing idea.

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